There is a conversation I keep having.
It comes up in coaching calls. It comes up after Momentum Meetings. It comes up in the messages I get after a video goes up.
It almost always sounds like this:
"I know I should be doing more aligner cases. I just don't feel ready yet."
I understand that feeling completely. Because every meaningful thing I have built in my career started with it.
Practicing as a dentist. Starting clear aligners. Posting my first video online. Building a course. Teaching other dentists.
Every single one of those scared me before it felt right.
And I mean that literally. There was a knot in my stomach. A voice telling me I was not ready. A very convincing case for why I should wait a little longer.
I have learned to treat that feeling as a compass, not a warning.
Because here is the pattern I keep seeing. The things that scared me most turned out to matter most. The decisions I almost did not make became the ones that defined where I am today.
Five years ago I was terrified to teach. To put my name on a program and say I know how to help you. To record videos and post them publicly. To ask dentists to trust me with something as important as their practice growth.
Today those things are my career.
The fear did not mean stop. It meant this one matters.
Confidence does not come before action. It comes after.
Most of us have it backwards. We wait to feel ready before we move. But readiness is not something you find sitting still. It is something you build by doing the scary thing anyway — imperfectly, nervously, before you feel fully qualified.
I have talked to hundreds of dentists at this point. Very few regret trying aligners. Many regret waiting years because they were afraid of getting it wrong.
The fear was the same either way. The only difference was what they did with it.
So I want to ask you something directly.
What is the one thing you have been avoiding because it scares you?
Maybe it is your first aligner case. Maybe it is a difficult conversation with a patient. Maybe it is asking for help. Maybe it is putting yourself out there in a way that feels vulnerable.
That thing you just thought of — that is probably the thing worth doing next.
This Week's Challenge
As you head into the week ahead, commit to doing one thing that pushes you just outside your comfort zone.
Maybe it's:
- Starting an aligner conversation you've been putting off.
- Presenting treatment to a patient you've been hesitant to approach.
- Reviewing a case you've been unsure about.
- Asking a question you've been sitting on but haven't asked yet.
Small moments of courage create big momentum.
I'd love to hear about it.
Hit reply to this email and tell me what you challenged yourself to do this week—I read every response.
If you're part of our Kajabi Community, share it there too. Chances are, if you're wondering about something, several other doctors are as well. Those conversations often become some of our best Momentum Mentorship discussions.
Remember: you don't have to feel ready to take the next step.
The doctors who grow the fastest aren't the ones who have all the answers—they're the ones willing to keep moving forward, one step outside their comfort zone at a time.
Have a great week!
Talk soon,
Dr. Avi
Video of the Week
Most dentists know they should be doing more aligner cases. So why aren't they?
Dr. Avi used to be one of them — lacking confidence and delaying for years. After teaching over 400 dentists, he breaks down the 5 key reasons most dentists avoid aligners and exactly how to push through them.
If this week's newsletter resonated with you, this video is your next step.
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