When I first started teaching aligners, a lot of people asked me the same question... “Which brand do you use?” They wanted me to say one name. Invisalign. SureSmile. ClearCorrect. OrthoSnap. CandidPro. But the truth is, I do not care about the brand. What matters is the doctor. What matters is the patient. And what matters most is that the case gets started. Most dentists get stuck obsessing over which aligner company is better. They spend months debating marketing claims, lab fees, and...

Most dentists get stuck in idea overload. They write down every thought, attend CE courses, and collect pages of notes. But nothing actually changes in the practice. I know because I used to do the same thing. I would fill notebooks with “good ideas” and then let them sit. It felt exciting at first, but eventually it became overwhelming. What I learned is simple: ideas only matter if you execute on them. Here are 3 rules that helped me shift from hoarding ideas to creating results: 1. One...

Most dentists overcomplicate aligner conversations. I used to do the same. I’d say things like “We could straighten your teeth” or “It’s an option if you’re interested.” Sounds harmless, right? But those words signal uncertainty and make patients feel like it’s not important. Once I started confidently saying, “We need to correct your crowding to protect your teeth long-term,” everything changed. Patients listened. They understood it wasn’t just cosmetic — it was health-driven. If you’re not...