One of the biggest mistakes I see with aligners is the dentist trying to do everything alone. You run the consult, you talk case acceptance, you scan, you handle the ClinCheck, you deliver trays. No wonder it feels overwhelming. The truth is, if you want aligners to scale in your practice, your team has to own their role in the workflow. Here are 3 ways to make sure that happens: Define the playbook clearly. Confusion kills execution. If your assistant does not know exactly what to say when...

Whenever I got ideas, I used to write them down on paper so I would not forget. Over time, all I had was a bunch of paper with writing on it and very little action. I hoarded them, never throwing them away because they were “good ideas.” But the truth is, I never had a plan to actually do them. At first it was exciting. I felt like I had a bank of ideas ready to go. But it was also overwhelming. I did not know where to start. That is when I realized less is more. You can only execute on one...

When I first started teaching aligners, a lot of people asked me the same question... “Which brand do you use?” They wanted me to say one name. Invisalign. SureSmile. ClearCorrect. OrthoSnap. CandidPro. But the truth is, I do not care about the brand. What matters is the doctor. What matters is the patient. And what matters most is that the case gets started. Most dentists get stuck obsessing over which aligner company is better. They spend months debating marketing claims, lab fees, and...