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Hey Friends, I got caught up last week and was not able to send out a newsletter - apologies. I was at my cousin's wedding in Jacksonville, FL and it was hard to step away from the festivities to shoot out an email. When I started this newsletter my goal was to provide weekly value and also insight into aligners but also my life. I strongly believe in the power of sharing and transparency so I hope to do it as much as possible with you. I am grateful for you being here and I hope this newsletter has not disappointed. Something I am working on is drafting my speech for next week's event: Dentistry's Got Talent It is a speaking competition in New Orleans and I am very excited to be able to have 7 mins to deliver my message in a Ted Talk style. I am not nervous - I am excited. But I sure as hell know my heart is going to be RACING before I go on the stage LOL I will be talking about how dentists and orthodontists can work together to treat more patients and improve their own lives while doing so. (something I am passionate about if you didn't know by now ;) I believe having an abundance mindset can unlock so much potential in our field and I hope to share this message with as many people as possible! Also if you watch and vote you can help me win! There will be 49 other great speakers and I believe you will get CE credit as well. Something You Should Know...Have you ever wondered what makes instagram reels go viral? My friend Joyce The Dentist has a DOPE newsletter called ViralPOP! ViralPOP is a free newsletter that helps dentists grow on social media with weekly insights into what is trending so that they can go viral. https://join.joycethedentist.com/107a3425-426a-491e-8c49-6ecd9ccd9b88/ Straight TalkDigital Smile Simulations: Utilize digital smile simulation software to give potential clear aligner patients a visual preview of their post-treatment smile. This tool allows patients to see the potential outcomes, fostering confidence and aiding in the decision-making process. Here's how you can implement this tip tomorrow:
By incorporating digital smile simulations, you enhance patient engagement, provide a clear understanding of treatment outcomes, and boost confidence in your clear aligner services, all of which can positively impact patient conversions and satisfaction. Video of the WeekAre you feeling alone in dentistry? Watch the video on YouTube here If you enjoy dental content and you are not already - subscribe to my youtube channel - I drop a new video every week! Your Friend, Dr. Avi P.S. Want to learn more from me? Check out my online courses below Clear Aligner Masterclass (free) Clear Aligner Advisor Website Did you enjoy this edition and want to read previous editions of Clear Insights?
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Follow me on social! Don't want to be part of the newsletter community anymore? No worries! Unsubscribe here 113 Cherry St #92768, Seattle, WA 98104-2205 If you do not want another email from me ever again - unsubscribe below. I will be sad to see you go as I plan to continue to bring as much value as I can for you - but I understand if you don't find any of this valuable. Best of luck with everything and thanks for your time! |
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When I worked in 11 different offices, I noticed something strange. Everyone was doing the same thing. Taking insurance. Modifying treatment to fit what was covered. Neglecting what was truly best for patients. And I went along with it until I realized my patients and I deserved better. The turning point came when I inherited another doctor’s patients. I started offering aligners. Something the previous dentist never even mentioned. The reactions were mixed. Some patients called me a scammer....
I recently read a newsletter from Alex Hormozi talking about how customers want a thing (ham) but they actually need something else (garlic). And it is our job to navigate this. So I thought about how I could make it relate to dentistry and aligners. I came up with the following story... A patient begged his dentist for straighter teeth. The dentist said yes, but only if the patient promised to wear his retainers. Deal. A few months in, the patient panicked. The teeth weren’t tracking. “Add...
Most dentists fail to convert existing patients into aligner starts for one simple reason: they do not offer it. They fear the patient will ask, “Why did you not tell me this before?” But the truth is you just did not know how before. You are allowed to grow and improve. Here are 3 simple tactics to convert existing patients into aligner starts: Cracked teeth. If a patient is repeatedly fracturing molars, evaluate their bite. Even distribution of forces through alignment is the long-term fix....