Hey Friends,

I’ve noticed that some team members ask for incentives or bonuses for aligner cases, but here’s the thing—aligners are a regular part of your treatment offerings, just like fillings or crowns.

Do you offer bonuses for every crown or implant case?

Probably not.

Before jumping to offer incentives, think twice.

Offering bonuses for something that’s regularly offered can set the wrong precedent.

It can create short-term wins but lead to long-term expectations that could backfire.

I’m not saying don’t offer incentives—just be clear on why you’re doing it and how long it will last.

You want to ensure it drives long-term results, not short-term behavior shifts.

Hope this helps you.

Video of the Week

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In this video, I’m walking you through each component of a proven framework so you can leave knowing exactly what you need to do to implement any new procedure or process that will make a real impact in your practice.

For the sake of this video, I’m using examples related to clear aligners because, as a dentist, I believe aligners are one of the best investments of your time and effort.

Whether you’re just starting with aligners or looking to fine-tune your process, this framework will give you the clarity and confidence to move forward with success.

If you enjoy dental content and you are not already - ​subscribe to my youtube channel​ - I drop a new video every week!

Straight Talk

If you want to win with clear aligners, here’s the key: keep it patient-centered. You’ve got to show them why this treatment is more than just straightening teeth—it’s about making their life easier, more comfortable, and way less noticeable.

Here’s what you need to understand: patients care about results, but they care even more about convenience. Clear aligners offer exactly that. They’re removable, so no big lifestyle changes. Your patients can eat what they want, brush and floss like they always have, and pop their aligners back in without missing a beat. That’s a game-changer compared to traditional braces.

And comfort? Clear aligners are smooth and custom-made, so no wires poking at their gums or cheeks. That comfort factor is a huge selling point. When patients hear that they won’t have to deal with the discomfort of metal braces, they’re instantly more open to the idea.

But here’s where you really grab their attention: the discreet nature of clear aligners. They’re nearly invisible. For adults, teens, and anyone concerned about their appearance, this is a massive win. They get to straighten their teeth without anyone knowing. It’s confidence without compromise.

By focusing on these patient-centered benefits—convenience, comfort, and discretion—you’re not just selling clear aligners. You’re offering a solution that fits seamlessly into their lifestyle. That’s what makes it a no-brainer for them to say "yes."

Your Friend,

Dr. Avi

P.S. Want to learn more from me?

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​Check out my online courses below

​Clear Aligner Masterclass (free)​

​How To Maximize Revenue And Minimize Chair Time (Free)​

​Clear Aligner Blueprint (Core Curriculum Aligner Course)​

​Aligner Launchpad (Comprehensive Aligner Course)​

​Clear Aligner Advisor Website​

Do you own multiple practices and feel bogged down by mentorship?
Would you like to outsource your aligner training and support so that your practices can increase their revenue + you can get more time to focus on other aspects of your business?
​If so...your group may be a good candidate for our Aligner Advantage program - book a time HERE so we can see if we can help.
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P.P.S. - If you have any questions about Aligner Launchpad (clear aligner training program) feel free to book a no obligation - 1 on 1 discovery call with me here: https://calendly.com/doctoravi/aligner-launchpad-discovery-call​

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