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Toxicity In Dentistry Has 3 Key Components
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Hey Friends, Sorry for not sending out a Clear Insights newsletter in the last few weeks – I've been spending time with family, celebrating different things. We had our baby shower in Jacksonville last week, and it was great to see close family and friends before our little bundle of joy arrives. Now, we're up in NY, staying at my sister-in-law's place. Connecting with them is wonderful because we get to be ourselves through and through with them and their kids. Fun fact – during COVID, we were all in the same "bubble," and we used to come over multiple times a week because they had a nice big deck, a refreshing change from our one-bedroom apartment. I spent the last day or two evaluating the online business and figuring out ways to provide more value to you all. I plan on starting a video podcast series called Clear Aligner Chats – where I interview dental professionals who have had success with aligners. I'll ask them about how they started, what their journey was like, any insights or tips for beginners, and what they think aligners will be in the future of dentistry. My goal with this is to make these experts more accessible than they already are, as many of the ones I have in mind don't have much of a social media presence. This isn't an indictment on them or how they operate – just something I wish was available to me earlier in my career. There's something powerful and inspiring when you can hear the origin stories of experts/legends in the space. Everyone sees the end result of success when people become known, but not many people know what they went through to get there or how the struggles were. I think this makes them more relatable, and not everyone has the platforms to share this or is even willing to share it on their own. My goal is to help bring these stories to light so that you can learn from the best. If you have any ideas for who I should interview - please reply to this email with their name! Outside of Clear Aligner Chats, I have a goal of supporting more docs in Aligner Launchpad in 2024. If you didn't know – we created a new level of personalized support for docs. Docs who enroll in Aligner Launchpad get three months of access to the Case Review Portal. This portal is where docs can simply upload cases that they have questions about and receive customized feedback to help guide them with their case setups.
I also plan on reaching out to more people in the industry to collaborate and bring value to their communities. This is something that I recently did with Dr. Sonia Chopra, and we got really positive feedback. You'll start to see my content on social media go deeper into the more relatable topics in dentistry. Some people say I'm very negative on social media, which makes me laugh because I am one of the biggest optimists. I think my content is very real, and I share messages that may make people feel uncomfortable – but they're all true. I plan to bring more of a storytelling aspect into the content to help make it more palatable and relatable, as I feel like this type of content resonates with more people. Something You Should Know...Have you ever wondered what makes instagram reels go viral? My friend Joyce The Dentist has a DOPE newsletter called ViralPOP! ViralPOP is a free newsletter that helps dentists grow on social media with weekly insights into what is trending so that they can go viral. https://join.joycethedentist.com/107a3425-426a-491e-8c49-6ecd9ccd9b88/ Did you know that your dental product/services could reach over 3,500 dental professionals through our newsletter? 🦷✨ If you're interested in giving your business a spotlight, drop us a line at info@clearaligneradvisor.co. Let's spread the word together! Straight TalkTailoring Clear Aligner Choices to Patient Lifestyles When discussing clear aligner options with patients, it's vital to extend the conversation beyond teeth and bite alignment to include an assessment of the patient's lifestyle. The durability and suitability of aligners can significantly vary based on the patient’s daily activities, especially for those engaged in contact sports or intense physical activities. Some brands specialize in more durable aligners, designed to withstand the rigors of an active lifestyle. These robust options are less likely to break or become dislodged, providing a more reliable and hassle-free treatment experience for active patients. On the other hand, more delicate aligners, while suitable for less active lifestyles, may not offer the same resilience under physical stress. As a dentist, guiding your patients towards a clear aligner system that aligns with their lifestyle, especially for those who are highly active or athletes, can lead to more successful and satisfactory treatment outcomes. Remember, a well-chosen aligner is not just a dental device; it's a part of your patient's daily life. Video of the Week If you enjoy dental content and you are not already - subscribe to my youtube channel - I drop a new video every week! Your Friend, Dr. Avi P.S. Want to learn more from me? Free Strategy Call For: 1 on 1 Online Business/Social Media Coaching Clear Aligner Masterclass (free) Aligner Launchpad (Comprehensive Aligner Course) Clear Aligner Advisor Website P.P.S. - If you have any questions about Aligner Launchpad (clear aligner training program) feel free to book a no obligation - 1 on 1 discovery call with me here: https://calendly.com/doctoravi/aligner-launchpad-discovery-call Did you enjoy this edition and want to read previous editions of Clear Insights?
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Hey Friends, I’ve seen so many dentists blame patients for not being able to afford treatment. But here’s the truth—offering 3rd party financing changes the game. Too many dentists get stuck complaining about the small fee the lender takes and miss the bigger picture. By not offering financing options, you’re leaving treatments (and money) on the table. Patients don’t always have the cash upfront, but giving them an option to spread out payments lets them say “yes” more often. You get paid...
Hey Friends, I’ve noticed how strong word of mouth is for dentists when we talk about services, materials, or courses. It’s often the first thing we rely on when making decisions. The same goes for your patients. Your patients trust personal recommendations far more than ads or promotions. So, if you’re offering aligners or any other service, encourage those happy patients to share their experience with friends, family, or even on social media. Word of mouth is one of the most powerful tools...
Hey Friends, Your time is expensive. Are you wasting it? If you're anything like me - you probably are. Look nobody is perfect and that's ok. Whenever I had time between patients I was usually finding a way to scroll on my phone trying to get a quick dopamine hit. Or maybe I was escaping from the chaos of the practice? Regardless - it wasn't the best use of my time. I had to actually TAKE TIME to MAKE TIME. I made time by being more EFFICIENT. Check out the video I made to see how I was able...