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Why are so many dentists afraid of change?
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Hey Friends, This week I celebrated the 4th of July in NYC... it was magical! This was the view from our friends apartment: The rest of the week was spent at a co-working space that my wife's company paid for to host them whenever they come to the office (perks of working at a tech startup) Can you imagine if there was a co-working space for dentists? Have patients come there - you pay a small fee to "rent the chairs" and you bring your team. Pretty lean way to do dentistry - maybe it exists already - maybe it doesn't? There's an idea! If you haven't heard - Meta released a new app called THREADS. It is basically twitter but made by Meta. I have been messing around on it this week (it is pretty addicting lol) and it was cool to experience this NEW app. Go follow me if you haven't already: THREADS Threads got 70 million signups in 24 hours... that is WILD!! I was reflecting a bit and realized I thought it was cool - but many people may not think the same. Some people see this new thing in a negative light. "oh wow - another app ughhh" "I liked things the way they were - why do I have to learn something new to stay up to date?" "Why can't I just use twitter?" All of these are valid questions - but they say a lot about your perspective in life. You see - THREADS is an example of innovation. Something new. It fills a gap that exists. A lot of people were tired of the spammy nature of twitter and wanted a space where they could be more raw and authentic. People were getting tired of constantly being sold something online and wanted a free space to connect and share. Threads is filling that gap.. I think (this is just a theory as nobody really knows what threads is going to be used for... this is what makes it exciting.) But back to the point - innovation at first can be scary - but it is how we grow and evolve. If things stayed the same - sure you might be comfortable - but that's boring and is not good in the long run. Humans are meant to innovate and create - those who keep an open mind and give things a try... usually win. That being said - I draw a parallel to aligners. This is a relatively new procedure - and people still have not even TRIED to do it. That is crazy. I have already shared with you all the exponential growth aligners are seeing world wide and how it is the fastest growing procedure in dentistry... Now is your chance to get in on the ground floor and learn this game changing procedure. Just watch how much Threads is going to fill your news feed (if it hasn't already) - that is the power of something new... this same thing is happening in dentistry - just a tad bit slower LOL (because Dentistry is the slowest moving profession on the planet) So if you haven't already - go watch my free training where I show you how to start doing the fastest growing procedure in dentistry... And if you have already seen it - go sign up for my course - Aligner Launchpad... you STILL have the opportunity to get ahead of everyone else... what are you waiting for? Straight TalkImplement a Referral Program: Create a referral program specifically tailored to your clear aligner services. Encourage your current patients to refer their friends, family members, or colleagues who may benefit from clear aligner treatment. Offer incentives such as discounts, complimentary consultations, or additional services to both the referrer and the referred patient. Here's how you can implement this tip tomorrow:
By implementing a referral program, you tap into the power of word-of-mouth marketing and leverage your existing satisfied patients to attract new patients interested in clear aligner treatment. This not only helps increase your patient base but also strengthens the trust and credibility associated with your dental practice. Video of the WeekIf you're wondering how much money dentists earn - go watch my new video here. Please comment after you watch with any questions or insights. I want to foster a community where new docs can get a realistic expectation of earnings! If you enjoy dental content and you are not already - subscribe to my youtube channel - I drop a new video every week - and they're DOPE! Oh YEAH - I wanted to share 2 links to the 2 instagram reels I made this week.. would love your inputs in the comments on these!
Your Friend, Dr. Avi P.S. Want to learn more from me? Check out my online courses below Clear Aligner Masterclass (free) Clear Aligner Advisor Website Did you enjoy this edition and want to read previous editions of Clear Insights?
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Hey Friends, I’ve seen so many dentists blame patients for not being able to afford treatment. But here’s the truth—offering 3rd party financing changes the game. Too many dentists get stuck complaining about the small fee the lender takes and miss the bigger picture. By not offering financing options, you’re leaving treatments (and money) on the table. Patients don’t always have the cash upfront, but giving them an option to spread out payments lets them say “yes” more often. You get paid...
Hey Friends, I’ve noticed how strong word of mouth is for dentists when we talk about services, materials, or courses. It’s often the first thing we rely on when making decisions. The same goes for your patients. Your patients trust personal recommendations far more than ads or promotions. So, if you’re offering aligners or any other service, encourage those happy patients to share their experience with friends, family, or even on social media. Word of mouth is one of the most powerful tools...
Hey Friends, Your time is expensive. Are you wasting it? If you're anything like me - you probably are. Look nobody is perfect and that's ok. Whenever I had time between patients I was usually finding a way to scroll on my phone trying to get a quick dopamine hit. Or maybe I was escaping from the chaos of the practice? Regardless - it wasn't the best use of my time. I had to actually TAKE TIME to MAKE TIME. I made time by being more EFFICIENT. Check out the video I made to see how I was able...