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There is a moment that happens in almost every aligner case. The patient leaves your office motivated. They have their trays. They know the rules. Twenty-two hours a day. Remove to eat. Clean before reinserting. And then real life happens. They grab lunch at their desk. They do not have a toothbrush. So they rinse with water, put the tray back in, and keep going. Happens at dinner. Happens at happy hour. Happens every single day for the length of their treatment. You already know what that...
When I was in dental school, success looked like one thing. Own a practice. Fill your schedule. Build a loyal patient base. Work hard for 30 years. Retire. That was the plan. That was what we were all quietly working toward. Nobody told me that owning a practice would feel like running a small business with no business training. Nobody told me that insurance reimbursements would keep shrinking while overhead kept climbing. Nobody told me I would be working harder than I ever imagined and...
I took out $500,000 in loans to become a dentist. I want you to sit with that number for a second. Half a million dollars. Before I had seen a single patient. Before I had earned a single dollar. Before I even knew what kind of dentist I wanted to be. And nobody warned me about what that weight actually feels like. Nobody told me what it is like to show up every morning knowing that number is sitting there. Nobody talked about the days when you feel completely alone in your operatory,...